Lisa’s Portfolio Below you can find 2 of my most recent global cosmetics campaigns created for Eucerin in which I was responsible for the overall concept and copy execution across all assets: Eucerin: The Search is Over Coming Soon: Sun Campaign Eucerin: The Anti-Age Revolution Coming Soon: Acne Campaign Lisa’s Skills Digital Content Creation Customer data-based precision marketing Cosmetic ProductConcepting Product naming & concept Educational science-based writing Sci-Comm Brand messaging & tone of voice Verbal Design SEO-Optimized Blogging Research-based, long-form articles Copywriting & Editing Campaigns, editorial Press releases, brand statements, CEO speeches Public Relations Web experience-based copy UX/UI Writing
